Coming in at 3 million views on YouTube when it dropped Friday, K-Pop band BTS’s new song “Dynamite” nearly doubled the record for the most watched YouTube premier ever. After its initial debut the video hit 4 million views, and by 6 hours after it was up to a whopping 41.7 million views. This puts the video at an excellent pace to break another record for the most viewers within 24-hours of its debut, which is held by Blackpink’s “How You Like That,” which marked 86.3 million views in the first 24 hours on YouTube.
“Dynamite” is BTS’s first song that’s entirely in English, which reportedly wasn’t the initial plan however the recent pandemic gave the group the idea to quickly make a new song that would increase their following world-wide. In an online press conference Thursday one of the members of BTS, RM, who is fluent in English stated, “We really wanted to share this energy with the fans.” The group is scheduled to perform their new hit live for the first time on TV at the 2020 MTV Video Music Awards, which airs at 8 p.m. ET/PT on Aug. 30.
The group is also set to release a documentary “Break the Silence: The Movie,” which features the group following their “Love Yourself: Speak Yourself” stadium tour. The movie will begin showing in theaters starting September 10th.